Tiktok Ads – Tell your Video Story on Worlds Fastest Growing App
- March 16, 2020
- Blog, Social Media Marketing
Tiktok Ads can help get your brand to the masses.
Tiktok is the global short-form video platform rising quickly. It’s now the top 3 apps to be downloaded across the globe. The video contents are localized which makes it even more relevant. It’s the number 3 top app to be downloaded in UAE. Tiktok ads are a no-brainer if you see the stats.
Tiktok Stats:
In 150 countries
1 Trillion Videos Watched per month
560 Million active Tiktok Users ( contact us for stats in countries )
13.8 Million active users in GCC
3.7 Million active users in UAE who watch 7B videos every month
5.9 mins on average are spent on TikTok watching videos
18 – 34 age group, 79% males, 89% watch in English
What happpens when you open Tiktok
Tiktok Ads can help discover
Watch Page – For you and the following page
Discover Page – Trending Hashtags
Create page – Shooting Page
Post – The Profile Page
More people watch TikTok videos between activities and the night before sleeping. They check 4 times a day and 41 minutes average time spent per day. It’s a fully immersive experience and people watch with the sound on Facebook and Instagram.
People watch Tiktok videos for fun and entertainment and enjoy a positive community. Some also use Tiktok to discover new things and express themselves while interacting with others.
Advertising on Tiktok also gets you higher engagement rates.
Tiktok Advertising Options
Place your In-Feed Ads within the ‘For You’ feed with more flexible bidding types and precise targeting options, providing an opportunity to self-operate and optimize, increase traffic & conversion and take advantage of the full marketing funnel. The bidding options are CPC, CPV, CPM, and Play guarantee. Tiktok ad options are:
Top view
A video ad that showcases your brand immediately when users open TikTok to reach and engage audiences with impactful sight and sound.
Brand Takeover
A full-screen takeover that users see first each day, increases brand awareness and maximizes your ad’s impact.
Branded Hashtag Challenge
A unique engaging format to generate mass exposure and attraction around your brand, by inviting users to generate content with a branded theme.
In-feed Ads
A storytelling video ad embedded within the ‘For You’ feed, designed to drive users to engage with your Ad Content or Business Account and convert interested users
Branded Effect
Encourage a deeper level of user engagement and higher quality UGC with fun and interactive Branded Effects, boosting your brand among a mobile-first audience.
TikTok Ads Targeting Options
Age
Gender
Language
Cities
Interest
Device
Mobile Carrier
Operating System
and more…
Check out our TikTok advertising what’s included and not in detail.
When you are advertising on TikTok, think about the magic, do not be afraid of trial and error, Inspire, create, experiment and delight. It’s important to be human as people get it. Connect your brand through a story and have an emotional connection. We also offer other social media marketing services if you are interested to know more. For Tiktok marketing, contact us.
Mukesh Pandey is a Digital Marketing Strategist. Passionate about Digital Marketing and the trends in the industry for 10 years. He is Google Ads Certified, Social Media Ads Manager & SEO Consultant. He has trained over 500 executives & business owners over the years. Helped over 300 companies achieve their digital marketing results. He also founded Leads Dubai which is a Lead Generation Company in Dubai. Hire Mukesh for your Marketing Campaign
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