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Google My Business - How to rank on 1st Page with Google Listing

If your business has a location, then you must sign up for google my business account. Optimize your Google My Business listing Today!

Updated August 13, 2025 6 min read
Leads Dubai Leads Dubai
Google My Business logo next to a blue storefront icon, the listing tool used to rank a business on Google in Dubai

Google My Business - Connect with your customers

Google My Business (GMB) is a powerful tool that can help businesses connect with their customers in a meaningful way. With the growing importance of online presence, GMB has become an essential tool for businesses to get discovered and engage with customers. In this blog post, we will discuss the benefits of using GMB to connect with your customers and how to get the most out of this platform.

Claim your Business Profile directly on Search and Maps

It is now easier to complete verification or resolve other issues with your Business Profile. Just search for the name of your business on Google or go to your profile directly in the Google Maps app and you’ll see an option to verify the profile or resolve other issues, like profile suspension. You can also search for ‘my business’ on Google Search to get to your Business Profile.

Manage GMB profile directly on Google

 

Google My Business dashboard showing new reviews, an ad creation card and a keep customers up to date prompt

If you log in with your Google account that manages your Google my business profile, you can access the Google My Business account by typing your business name in the Google search results.

You will see this new panel:

It is a summary of all the features that you can interact with regularly right in the local search results. Now it is easier to have these options right at your fingertips.

Here is what you can do actually:

  • View the latest reviews and star ratings
  • Respond quickly to your Google reviews
  • Create Google Ads - faster and much easier
  • Create a Google post in a quick popup and promote your special offers
  • View Google analytics and insights
  • Update your GMB listing, such as business information, phone number, business description, business category, etc.

Google My Business (GMB) has rolled out several new features that can help businesses improve their online presence and connect with customers.

1. Video Posts One of the most exciting new features of GMB is the ability to create video posts. Video is a highly engaging format that can help businesses showcase their products and services in a more dynamic way. With this new feature, businesses can now create short videos and add them to their GMB listing, helping them stand out from the competition and capture the attention of potential customers. 2. Product Catalog GMB has also introduced a new product catalog feature, allowing businesses to showcase their products in a more organized and visually appealing way. With this new feature, businesses can add product descriptions, prices, and images, making it easier for customers to browse and purchase products directly from the GMB listing. 3. Calls and enquiries Google has retired the in-profile chat and call-history features, so the best way to capture enquiries now is a clear phone number on your profile plus a click-to-WhatsApp link on your website and posts. Make it effortless for a customer to call or message you the moment they find you. 4. Service Areas For businesses that provide services at their customer’s location, GMB has introduced a new service area feature. This allows businesses to specify the areas they serve, making it easier for potential customers to find and connect with the business. This feature is particularly useful for businesses such as home services, where location is a critical factor for customers.

How to rank your Google Business Profile in Dubai

Getting on the Google Maps local pack comes down to a few things done consistently:

  • Complete the profile. Accurate, consistent name, address, phone and website (NAP), the right primary category, a keyword-rich description, and plenty of real photos.
  • Earn and answer reviews. Ask happy customers for a review, and reply to every one. Reviews are one of the strongest local ranking signals.
  • Post regularly. Use Google Posts for offers, events and updates to show the profile is active.
  • Build local citations and links. Consistent listings on UAE directories and links from local sites reinforce your relevance and authority.
  • Answer Q&A. Monitor the questions section and reply with clear, helpful answers.
  • Track insights. Use the performance data to see how people find and act on your profile, then adjust.

Google ranks local results on proximity, relevance and prominence, so the more complete, active and well-reviewed your profile, the better it performs.

Three things that actually move a Dubai listing

Most Google Business Profile advice stops at “fill in your details”. These three are what separate a listing that ranks from one that sits there.

  • Reviews, asked for properly. Volume, recency and your replies all count. Ask every satisfied customer at the moment they are happiest, not weeks later by email, and reply to every review including the poor ones. A profile with steady recent reviews beats one with more reviews that stopped two years ago.
  • Post consistently. Offers, updates and photos keep the profile active, and an active profile is favoured over a dormant one. Most Dubai businesses set the listing up once and never touch it again, which is exactly why consistency is such a cheap advantage here.
  • Answer fast. Questions, messages and calls through the listing are signals in themselves. Slow responses cost you the enquiry and the ranking, and in a market where customers message several businesses at once, the first useful reply usually wins the job.

What is new with Google Business Profile

  • Manage it inside Search and Maps. The separate Google My Business app has been retired. You now edit your profile directly from Google Search or the Maps app when signed in.
  • Chat is gone. The built-in messaging and call-history features have been discontinued, so route enquiries to a phone number or WhatsApp instead.
  • Social links. You can now add your social media profiles directly to your Business Profile.
  • Reviews, Posts, Photos and Q&A remain the core levers for visibility and trust.
Google My Business is an essential tool for businesses to connect with their customers. By creating a GMB listing and providing detailed information, responding to reviews, posting updates, and using insights to make informed decisions, businesses can build a strong online presence and establish a meaningful relationship with their customers.
FAQ

Google Business Profile: common questions

What is Google My Business?

Google My Business, now called Google Business Profile, is the free listing that shows your business on Google Search and Maps with your hours, location, phone, photos and reviews. It is the foundation of local SEO in Dubai.

How do I rank higher on Google Maps in Dubai?

Complete every field, pick the right primary category, keep your name, address and phone consistent everywhere, collect and reply to reviews, add photos and posts regularly, and build local citations. Proximity, relevance and prominence drive Maps ranking.

Is Google Business Profile free?

Yes, creating and managing your Google Business Profile is free. You can optionally run Google Ads or Local Services Ads on top, but the listing itself costs nothing.

How do I get more Google reviews?

Ask happy customers right after a good experience, send a direct review link by WhatsApp or email, and reply to every review. Never buy reviews, Google removes fake ones and can penalise the profile.

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Mukesh Pandey
About the Author

Mukesh Pandey

Managing Director

Mukesh founded Leads Dubai in 2013 with one conviction: marketing should be measured in qualified leads, not impressions. Since then he has guided the agency through three platform shifts - from search-led campaigns to omni-channel lead engines and now AI-driven outbound - while keeping the team in-house and the work obsessively performance-focused.

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