AdRoll Marketing Platform – Grow Your Brand & Sales

Key Features and Benefits of AdRoll Marketing Platform

AdRoll marketing platform is more than just ads. Their IntentMap™ profiles 1.2 billion shopper profiles on Earth. That’s trillions of data points to help you understand preferences and intent. 80B+ AI predictions a day engage the highest potential shoppers, on the most lucrative channels, recommending the most relevant content for you. Access to 500 supply sources, intelligent email, and personalized online store experiences give you more ways to reach customers, with cross-channel customer journeys.

AdRoll marketing platform gives you the power to connect, automate, and measure the whole customer’s journey, across the web. With AdRoll you can do:

• Cross-Channel Attribution 
• Advanced Tracking 
• Advanced audience targeting 
• Brand awareness ads across social and the web 
• Dynamic ads 
• Consent Management
• Retargeting ads 
• Email marketing automation 
• AI-driven product recommendations in your online store 

 

 

AdRoll – Ad Network partners are:

• Google Display Network

• Microsoft Advertising

• Facebook & Instagram Ads

• LinkedIn Ads

• Taboola

• AppNexus

• Rubicon

• Yahoo

• OpenX

• Admob

• Outbrain

• Spotify

• BBC

and more than 500+ Ad Network partnerships covering more than 95% market.

AdRoll Targeting Options

Show ads to the right people and the right places with the right ads. Increase brand awareness.

• Lookalike targeting: Remove the limitations & let our algorithm identify new shoppers who look & act like your current customer base across the web to bring new, high-intent audiences to your site
• Contextual targeting: Showcase your brand on content that you’d like to be associated with &/or is relevant to your industry

 

AdRoll Retargeting Ads

Retargeting ads are users who leave your website and then they come back again through new retargeting advertising best practices. It’s a second shot at your past website visitors. Don’t lose it.

AdRoll makes it much more reachable. This is why it is termed a marketing platform 

With Adroll you can also run programmatic advertising on different platforms including Facebook and Google Ads Network 

Cross-Channel Integration: AdRoll integrates with top advertising platforms like Facebook, Instagram, and Google. This cross-channel strategy helps businesses maximize campaign effectiveness by engaging audiences across multiple touchpoints.

AdRoll is known for its retargeting and wider reach beyond Google Ads & Facebook Ads. This is one of the differences between Google ads and AdRoll.

Campaign Optimization: Businesses can use AdRoll’s powerful analytics and optimization tools to refine their campaigns for optimal performance continually. From A/B testing ad creatives to adjusting targeting parameters, AdRoll empowers advertisers to make data-driven decisions and achieve their goals.

Comprehensive Reporting: AdRoll provides detailed insights into campaign performance, allowing businesses to track key metrics such as impressions, clicks, conversions, and ROI. Advertisers can iterate their strategies and drive continuous improvement by gaining visibility into what’s working and what’s not.

We recommend using the AdRoll Marketing Platform’s wider reach capability and trying this new display advertising method. Talk to us for your next-level marketing campaign.