Instagram advertising company in UAE. Instagram sponsored ads objectives Instagram Stories ads
Reach 6+ million UAE users with Stories, Photo, Video, Carousel, Collection & Explore ads. Drive clicks, conversions, installs, video views and brand awareness via Facebook Ads Manager.
The numbers behind Instagram ads in UAE
Instagram Stories: stronger brands, greater performance

Instagram ad formats
Instagram Stories ads
Instagram photo ads
Instagram video ads
Instagram carousel ads
Collection ads
Ads in Explore
How Instagram sponsored advertising can help

People use Instagram for visual inspiration, and advertising on Instagram has the power to touch, inspire and move people. We can now help businesses to use Instagram ads and drive broader brand campaigns optimized for reach and frequency and to performance campaigns that drive website conversions. Advertising on instagram can be done via Facebook Power Editor with many options available to you.
Instagram advertising solutions support below objectives

Clicks to website
- Send people to important sections of your website - Available Ad Formats: Photo, Video, Carousel
Website conversions
- Get people to take specific actions on your website - Available Ad Formats: Photo, Video, Carousel
Mobile app installs
- Get people to install your mobile app - Available Ad Formats: Photo, Video, Carousel
Mobile app engagement
- Get more activity on your mobile app - Available Ad Formats: Photo, Video, Carousel
Video views
- Tell a story using video - Available Ad Formats: Video
Reach and frequency
- Achieve predictable reach and greater control over message frequency - Available Ad Formats: Photo, Video, Carousel
Page post engagement
- Get people to engage with your ad - Available Ad Formats: Photo, Video
Brand awareness
- Drive mass awareness to a broad audience with guaranteed impressions - Available Ad Formats: Photo, Video, Carousel
Local awareness
- Reach people near your business and drive them into your store. - Available Ad Formats: Photo, Video, Carousel
Reach the people who matter most to you.
Make your ads reach the exact audience you want using our precise targeting options.
Location
Website conversions
Interests
Behaviors
Custom audiences
Lookalike audiences
Automated targeting
Instagram ads reporting

Our reporting tells the same information on the reach and engagements from your ads. We will analyze the web traffic or branding goals you have in order to improve the campaign results. See examples of some of our Instagram ads clients here.
Some resources:
Are your Instagram Ad not working? Check the reasons here
Do you know how much is
Facebook ad costs in UAE?
SEO company in Dubai, get your website on 1st page
Facebook ads can also run alongside Instagram ads through the business manager.
Contact us to discuss your marketing goals today.
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Read case studyInstagram advertising: frequently asked questions
Instagram is currently one of the top portals to reach out to potential customers. Every day millions of people log in to their Instagram accounts and watch content. So having the right ads on Instagram means that your business can be viewed by millions of users every day.
For professional purposes, your ads need to have a specific format, the right keywords, and a lot of other factors. You also require precise knowledge of analytics to understand how the ads are performing. The best option is to partner with professional service providers to ensure maximum effectiveness.
Instagram has several advertising options like photo ads, video ads, and carousel ads. So there are plenty of options to generate traffic through Instagram. However, the number of visitors mainly depends on the quality of advertising content and the quality of the services offered.
Instagram collection ads include a collection of images and videos of your products, allowing the users to view and purchase directly.
Both have their own importance. Images provide a quick view, whereas videos give the users a detailed view of your services. A blend of both aspects is essential for effective advertising.
1. CPC (Cost-Per-Click): AED 0.75 to AED 7.50 per click.{' '} 2. CPM (Cost-Per-Thousand-Impressions): AED 20 to AED 75.{' '} 3. CPE (Cost-Per-Engagement): AED 0.04 to AED 0.20 per engagement. 4. Daily Budget: Can start from AED 20 for flexible spending.
1. Set Up Your Account: Ensure your Instagram account is a business account and connect it to a Facebook Page. 2. Access Ads Manager: Go to Facebook Ads Manager. 3. Create a Campaign: Click "Create" and choose your campaign objectives, such as brand awareness, traffic, or conversions. 4. Set Up Ad Set: Define your target audience, choose "Manual Placements" and select Instagram (Feed, Stories, Explore), set your budget and schedule. 5. Create Your Ad and Publish: Choose your ad format (single image, video, carousel), upload high-quality visuals, write compelling ad copy, and select a relevant call-to-action like "Shop Now" or "Learn More."
Instagram ads are paid posts that businesses and people use to showcase their products on Instagram. These ads can appear as Feed Ads (in your main feed), Stories Ads (full-screen between stories), Explore Ads (in the Explore tab), Carousel Ads (multiple pictures or videos you can swipe through), Video Ads (single videos in the feed or stories), Shopping Ads (buy products directly from the ad), and Collection Ads (large picture or video followed by smaller product images).
To create ads on Instagram, you can use Facebook Ads Manager. This tool allows you to customize your ads in detail and target specific audiences. You can choose different ad formats and decide where your ads appear. When targeting your audience, you can use Facebook's advanced options to choose demographics, interests, behaviors, and locations. You can even create Custom and Lookalike Audiences for more precise targeting. You can set a daily or lifetime ad budget and choose from different bidding options, such as CPC, CPM, and CPA. Facebook's algorithm optimizes ad delivery based on your objectives, such as increasing conversions, traffic, or brand awareness.
Instagram ads are paid through Facebook Ads Manager using various methods, including credit or debit cards (Visa, MasterCard, American Express, Discover), PayPal, bank accounts (direct debit, available in select countries), Facebook ad credits, and local payment methods specific to your region.
Cost-Per-Click (CPC): the amount you pay for each click on your ad. Cost-Per-Thousand-Impressions (CPM): the amount you pay for every 1,000 views of your ad. Cost-Per-Action (CPA): the amount you pay for a specific action, like a purchase or sign-up. Daily or Lifetime Budget: the total amount you spend per day or throughout your campaign. Bid Strategy: whether you use automatic or manual bidding to control your ad costs.
The average Click-Through Rate (CTR) for Instagram ads is usually 0.50% to 1.5%, meaning you might get 5 to 15 clicks for every 1,000 impressions. CPC typically ranges from $0.20 to $2.00 but may be higher for competitive industries. Several factors affect the number of clicks an ad receives, including the ad's quality, targeting precision, and placement (Stories vs main feed).
1. Choose a Post to Boost: open the Instagram app, go to your profile, select the post. 2. Tap the Boost Button: below the post, tap "Boost Post". 3. Set Your Goal: More Profile Visits, More Website Visits, or More Messages. 4. Define Your Audience: Automatic (similar to your followers) or Manual (by location, interests, age, gender). 5. Set Your Budget and Duration: daily budget and how many days to run. 6. Review and Submit: review your selections then submit.
Instagram ads typically take 24 hours to be reviewed and approved by Meta. Most ads are approved within a few hours, but some may take longer if they require manual review. If your ad is not approved, you'll receive a notification with the reason and instructions on how to edit and resubmit.
Tell us your goal. We’ll build the Instagram campaign.
Share your business, target audience and budget, we’ll come back within 24 hours with a fully-costed Instagram media plan, creative direction and forecasted CPM/CPC for the UAE market.
- Custom audience targeting
- Stories, Reels, Feed & Explore mix
- Creative direction included
- Monthly reporting dashboard
Latest articles on Instagram advertising
Practical reading on Instagram ad creative, targeting and growth tactics for UAE brands.
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