Affiliate Marketing Services in Dubai UAE
What Is Affiliate Marketing?
Affiliate marketing is a style of performance-based marketing in which a business rewards one or more affiliates for each customer or lead they bring to the business. In other words, affiliate marketing can be a great way of promoting your company’s products. You get paid for results. Just make sure you have great offers and creatives so people can take action.
How To Find The Right Affiliate Marketing Companies
Finding great affiliates can be challenging. First, make sure that your product or service has a mass appeal. As in more and more people can buy. Better if is open to multiple countries. As affiliates need good offers and no brainer deals with clear benefits.
Next, you need to see if the affiliate is individual or a company. Do they have expertise in your verticals? What are their methods of promoting your product? Have they got past experience and how soon can they get started? Ensure that your tracking and commissions etc are discussed right in the beginning. Make sure to keep your offers more beneficial towards the affiliate. This means give them more commissions per sale or lead so they can benefit and continue to promote your offer in the long run.
Common ways affiliates promote offers
Some affiliates have their own web properties like a big blog or apps etc. They have build these assets over time and have a great amount of traffic and simply by pasting your banner they can get results for your offers. Others also have their own list of email database for email marketing. Then they do paid campaigns through Google ads and social media channels. They also use native ads, pop ads, push ads and other lesser known targeting methods. The good ones are smart bunch of marketing teams who know which creatives and prelanders and landers will perform.
Things to be careful about affiliate marketing programs
Some affiliates may use wrong tactics to generate the results. In affiliate world result is called CPA – Cost Per Action. So you need to be clear about the do’s and dont’s about what is an effective result you are looking for. And also mention what type of advertising like incentivised or fake results with chargeback later etc is not acceptable. Some affiliates also do brand bidding, if it’s fine with you mention the rules and terms on what type of results are acceptable. Sometimes grey hat or black hat methods are also used to promote your offers that circumvent the advertising policies which can damage your brand. It is true that many affiliates won’t promote your offers, if they don’t find it rewarding enough. They also have other offers to promote, so make your offer more lucrative. It only takes couple of affiliates to take your offers to the moon.
The Final Words
As the offer owner, you have very little risk of losing money as you pay only when the results are achieved. But not having a good offer can leave your offer sitting on the last bench, as nobody will promote. So think of affiliates as your marketing partners who will further improve your business and promote it well if the offer is good.
We have some good affiliates who can promote your offers. Simply reach out to us.
Mukesh Pandey is a Digital Marketing Strategist. Passionate about Digital Marketing and the trends in the industry for 10 years. He is Google Ads Certified, Social Media Ads Manager & SEO Consultant. He has trained over 500 executives & business owners over the years. Helped over 300 companies achieve their digital marketing results. He also founded Leads Dubai which is a Lead Generation Company in Dubai. Hire Mukesh for your Marketing Campaign
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