LinkedIn Advertising. Generate B2B Leads for your Business.
LinkedIn Advertising Targeting:
Precision B2B targeting
- By job title and function
- By industry and company size
- By seniority
- Demographics Age and Gender
- Company Connections, Company Followers, Company Industry, Company Name, and Company Size
- Job Experience Job Functions, Job Seniority, Job Titles, Member Skills, and Years of Experience
LinkedIn Advertising Costs
- Pay per click $2 – 10$ per click
- Pay for Impressions – 10 – 100$ per 1000 people
- Minimum Daily Budget of 10$
- Image, Video & Carousel Ads
LinkedIn Ad Types
- Linkedin Sponsored Content
- Boost your company’s content across all devices
- Promote your company updates to targeted audiences on desktop, mobile, and tablet. Drive awareness and leads in the world’s most viewed professional news feed.
- Attract new followers to your Company or Showcase Page
- Reach just the right audience with our comprehensive targeting options
- Get your message out on every device: desktop, tablet, and mobile
- We have seen 4 – 5% click rates too. Make it useful
LinkedIn Text Ads
Start generating leads in minutes
- Add a compelling headline, description, and even a 50×50 image
- Choose your target audience with precision B2B filters
- Text ad formats are also lower-cost form of LinkedIn advertising
Linkedin Sponsored InMail
LinkedIn Lead Ads
This is similar to Facebook lead ads, where users can see your sponsored content in their newsfeed, and just click submit is the action. No need for website visits, filling out forms. Learn more about sponsored lead ads
Linkedin Dynamic Ads
Engage prospects with ads automatically personalized to them
With Linkedin Advertising targeting options, you get
Unmatched audience quality
Get your business in front of the largest, most engaged network of professionals, thought leaders, decision-makers, and influencers.
Accurate professional targeting
Use LinkedIn’s exclusive professional targeting or your own first- or third-party data to programmatically reach the audiences that matter most to your business.
High view-ability
Attract and engage your target audience with highly visible display ads, placed exclusively on high-traffic LinkedIn pages. Check more details here
Brand safety
Advertise with confidence in LinkedIn’s bot-restricted, fraud-monitored environment.
Conceal Your Connections:
Naturally, your contacts are apparent to your organization, yet you can conceal them, assuming you like them. This element is precious if you desire to keep your expert connections hidden or keep contenders from seeing your organization.
Market to your connections:
For social media marketing services in UAE, you can import your connections or contacts from LinkedIn into other client relationships with the executive’s (CRM) devices. You can oversee associations and sustain them for effective promoting by keeping an exhaustive information base of expert connections.
Get Support from your connections:
Try to refresh your abilities, focus on them because of your mastery, and solicit Support from partners and clients. This will fortify your expert profile and increment your validity.
Make LinkedIn Exhibit Pages:
To succeed in LinkedIn marketing in Dubai, use LinkedIn Feature Pages. These pages are connected to your organization’s primary page and permit you to feature explicit items, administrations, or drives.
Conceal Your Personality while Review Profiles:
LinkedIn offers a confidential mode called “Mysterious LinkedIn Part” that allows you to view profiles without revealing your personality.
Want to generate leads with LinkedIn? Check out detailed options here. Review our Email marketing vs. LinkedIn Advertising case. Your B2B Professional is also on Facebook. Running Facebook ads will also help. See more about Facebook advertising costs here.
Leads Dubai is a Lead Generation Company and social media marketing agency. We are Certified Google Partners in UAE. Contact us to discuss your marketing needs. We will need LinkedIn Company Page access and some more details.
Quick Enquiry
FAQ - LinkedIn Advertising Campaign UAE
Why are LinkedIn Ads more expensive?
Are LinkedIn Ads useful for my business?
Which type of LinkedIn Ad works the best?
Which type of LinkedIn Ad works the best?
Can I handle my LinkedIn ad campaigns myself?
How much should I pay for LinkedIn ads?
How much does a LinkedIn ad cost?
Cost Estimates for LinkedIn Ads
Cost-Per-Click (CPC):
Average CPC: $5.58 (about 20.50 AED).
CPC may differ based on what you want to achieve with your ad, such as engagement, lead generation, or website visits.
Cost-Per-Thousand-Impressions (CPM):
Average CPM: $33.80 (about 124 AED).
CPM campaigns typically help people get to know your brand and reach many people.
Cost-Per-Send (CPS) for Sponsored InMail:
Average CPS: $0.20 (about 0.73 AED) per message sent.
What is the lowest budget for LinkedIn ads?
You must spend at least $10 (about 36.7 AED) daily for LinkedIn ads.
Total Budget:
For lifetime budgets, LinkedIn typically requires a minimum total budget of $100 for the whole campaign duration.
How successful are LinkedIn ads?
– Click-Through Rates (CTR):
The CTRs for LinkedIn ads in the UAE can vary widely depending on factors such as the type of ad, who it’s targeted to, and the industry’s competitiveness. Generally, for sponsored content (native ads), CTRs can range from 0.20% to 0.50%.
– Cost Per Click (CPC):
The CPC for LinkedIn ads in the UAE typically ranges from $4.00 to $8.00 per click, depending on the industry’s competitiveness and the targeting’s specificity.
– Conversion Rates:
Conversion rates for LinkedIn ads in the UAE can vary significantly based on the offer, industry, and campaign quality. For leads captured through LinkedIn forms, B2B lead generation campaigns may see average conversion rates ranging from 10% to 15%.
– Return on Ad Spend (ROAS):
ROAS metrics can vary, but B2B companies in the UAE often report ROAS figures indicating that they generate $4.00 or more in revenue for every $1.00 spent on LinkedIn ads.
– Engagement Rates:
Engagement rates (likes, comments, shares) for sponsored content in the UAE typically range from 0.15% to 0.35%, depending on the content quality and relevance to the audience.
What type of LinkedIn ads work best?
Best Practices for All Locations:
Sponsored Content (Native Ads): These appear directly in the LinkedIn feed and are good for building brand awareness. You can use images, videos, and carousel formats for higher engagement.
– Text Ads: These are simple, text-based ads displayed on the right sidebar or top of the LinkedIn homepage. They are best for driving traffic to a specific landing page and promoting offers with clear calls to action.
– Sponsored InMail: These are personalized messages sent directly to LinkedIn users’ inboxes and are best for lead generation, event invitations, and personalized campaigns.
Best Practices for the UAE:
– Localized Content: These ads use Arabic or localized messaging relevant to UAE professionals and are best for engaging with local audiences and promoting events or offers specific to UAE business contexts.
Video Ads are best for engaging storytelling, product demonstrations, and highlighting company culture. They capture attention, increase engagement rates, and enhance brand storytelling.
– Lead Gen Forms: These are forms embedded within LinkedIn ads to capture lead information directly and are best for B2B lead generation and downloading gated content like eBooks or whitepapers.
Why choose LinkedIn ads?
Professional Audience: LinkedIn has over 800 million members and offers a targeted audience of professionals, including executives, managers, and industry influencers.
Precise Targeting Options: You can target specific professionals based on job title, industry, company size, seniority, and skills.
– B2B Focus: LinkedIn is effective for business-to-business marketing, helping you target decision-makers and stakeholders directly.
– Content Formats: LinkedIn offers various ad formats such as sponsored content, text ads, video ads, carousel ads, and sponsored InMail.
– Brand Awareness: LinkedIn ads can increase brand visibility among professionals by showcasing thought leadership, sharing company updates, and promoting events.
– Lead Generation: Features like Lead Gen Forms within ads simplify capturing lead information from interested prospects.
– Analytics and Insights: LinkedIn provides detailed analytics to track the performance of your ads, allowing you to optimize campaigns for better results.
– Global Reach: LinkedIn has a global reach, making it suitable for businesses targeting audiences across different regions.
– Professional Context: Ads are viewed professionally, where users actively seek business-related content and opportunities.
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