YouTube Video Ads and Reaching Your Target Audiences

April 5, 2022
Blog, Social Media Marketing

With Youtube Video Ads you can bring your story to life with video

Google Ads account helps you create Youtube video ads. YouTube Video Ads are an incredibly potent and impactful tool. They enable you to launch promotional ad campaigns specifically tailored to your YouTube videos. This means you can effortlessly connect with potential customers precisely when they watch or search for videos on YouTube—and the best part is, you only incur costs when they demonstrate genuine interest. Video ads can help you broaden the awareness of your brand by capturing attention and driving demand at scale.

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To set up video ads on YouTube, follow these steps:

Sign in to your Google ads account and choose a new campaign. Set your advertising goal as “Get more brand awareness with video views”.
Select the video you want to promote:- Input the desired YouTube link in the URL dialogue box.
Customize the appearance of your Ads:- Preview your ad’s appearance in mobile and desktop view with a still image thumbnail from your video. After deciding on the thumbnail click next to proceed to the next step.
Choose Locations and Languages:- Customize location and languages for precise audience targeting with YouTube Video Ads. On the side, you’ll find an informative weekly performance table that provides valuable metrics such as impressions, views, and cost per view (CPV). CPV represents the average amount you’ll be charged for each view your ad receives, giving you a clear understanding of your investment.
Select the gender, age, and parental status of your customer. You can leave all the boxes ticked to ensure broader visibility or choose the desired options for targeting your audience.
Target people with specific interests:- Targeting people with specific interests increases ad click likelihood for optimal results.
Set your daily budgets:- You can set how much you want to spend per day, the system will stick to that budget as the campaign is running.
Set Your Duration and review your Ad, complete the payment details, and click the submit button to finish your Google Ads setup. Learn more here
Your video ads can be displayed on Google Display Advertising Networks too
Learn all about the youtube targeting options here

Learn 11 top tips on how to get your youtube video ranked organically. It talks about Youtube SEO

Several factors, such as the target audience, content quality, uniqueness, design, and marketing, collectively influence the reach of a specific video. No time to do youtube advertising? Contact Leads Dubai and we will take care of your youtube video advertising.

Summary

Article Name

YouTube Videos Ads. How to reach your target audiences and make an Impact

Description

With Youtube Video Ads you can bring your story to life with video Google Ads account hels you create Youtube video ads. It is very powerful and effective tool. Run promotional ad-campaigns for YouTube videos. Reach potential customers when they watch or search for videos on YouTube—and only pay when they show interest. Video ads can help you broaden the awareness of your brand by capturing attention and driving demand at scale.

Author

Mukesh Pandey

Publisher Name

Leads Dubai

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Mukesh Pandey

Mukesh Pandey is a Digital Marketing Strategist. Passionate about Digital Marketing and the trends in the industry for 10 years. He is Google Ads Certified, Social Media Ads Manager & SEO Consultant. He has trained over 500 executives & business owners over the years. Helped over 300 companies achieve their digital marketing results. He also founded Leads Dubai which is a Lead Generation Company in Dubai. Hire Mukesh for your Marketing Campaign