Content Marketing Training
Masters the skill of; content creation, promotion, copywriting, SEO and email.
Duration: 1 Week
Certification: ATHE Certification
You’ll learn how to:
Increase sales, traffic, and brand recognition using the power of digital content.
Use content marketing. How it works, how to tell a compelling story, and how to create detailed customer personas to guide your approach.
Develop a system for consistently generating new content ideas.
Become familiar with some of the most effective types of content.
Optimize your site for search engines to drive a consistent stream of free traffic.
Promote your content and drive traffic from a wide variety of sources.
Use external marketing channels like Google, Facebook, Twitter, and Instagram.
Collect and analyze data to measure your results and optimize future campaigns.
Content Marketing Training Chapters
Basic Skills
Types of Content
Content Discovery
Content Research
Content Creation
Content Distribution
Pages & Blogs
Advanced Skills
Copywriting Skills
Content ideation
Content for User & for SEO
User Generated Content
Analyzing Content Performance
Who this Content Marketing course is for:
Anyone who wants to grow a business with content marketing
Entrepreneurs, marketers, executives, employees, and freelancers who want to get more visibility.
Small business owners who dont know what type of content to create and get more traffic and customesrs.
SEO Professionals, Social Media Professionals who need new content all the time
Anyone looking get hired into an analytics role will benefit hugely from the step by step process outlined in this course
Master content marketing to grow your business: content creation, promotion, copywriting, SEO, email.
With the help of Content Marketing Training you can do the following:
Keyword research to decide on which content to write about
Create blog articles with the main keywords to rank up on search results
Use tools to create videos, infographics which helps your content better
Learn about different ways to promote your content
Measure traffic data see whats working and create more related content
Measure traffic data see whats working and create more related content
Content creation best practices
Content distribution best practices
Become Industry Ready
Google ads training
After completing your Google Ads Training program, you can be ready to take an attempt to become google ads certified from google directly
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Facebook ads training certificate
After completing your Facebook & Instagram Training program, you can be ready to take an attempt to apply to become Facebook ads partner by applying to Facebook blueprint
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athe training certificate
After completing your theTraining program, you will receive the participation certificate directly from ATHE for additional fee of $50
READ MORERead What The Students Have To Say
Mukesh Pandey - Instructor
He runs a successful digital marketing agency. Has managed 100’s of Google Ad Campaigns, Social Media ads, SEO campaigns and Email Marketing campaigns for big and small companies to improve their marketing results. Has helped over 500 companies and handled over 1 million ad spends in budgets. Conducted several Google Ads Training Programmes over the past years.
FAQ
Who is this content marketing training for?
Anyone who wants to grow a business with content marketing: entrepreneurs, marketers, executives, employees, and freelancers will all find value in this course.
Small business owners, entrepreneurs and anyone looking get hired into an analytics role will benefit hugely from the step by step process outlined in this course
- Anyone who wants to grow a business with content marketing
- Entrepreneurs, marketers, executives, employees, and freelancers who want to get more visibility.
- Small business owners who dont know what type of content to create and get more traffic and customesrs.
- Anyone looking get hired into an analytics role will benefit hugely from the step by step process outlined in this course
What are the objectives of a Content Marketing Training Course?
Learn about the different types of content research, creation and distribution and how it plays an important role in your overall marketing strategy
What you will learn?
Understand how your content can inspire people to take action.
- Optimize your website for content marketing and drive profitable user action.
- Promote your content and drive traffic from a wide variety of sources.
- Both Offline and Online Content Marketing Training in Dubai options available.
Why learn from us?
- We have 5 years’ experience with content creation and marketing
- You will learn from certified and experienced Google Analytics Professionals
- You learn the do’s and don’ts of practical campaigns through examples
- You learn about tips, tricks and free tools to create and distribute content across the web
What kind of certification you will get?
‘Certification in Digital Marketing’
The programme has been checked and endorsed by ATHE and meets our standards in terms of design, content and relevance. The programme will be delivered and assessed in line with the approved standards and upon successful completion of the programme ATHE will provide certificates. Learners will receive an attendance certificate from ATHE showing that they have completed the programme. There will be additional fee for this certificate.
Content Marketing Training: Creation & Distribution
Not only does content marketing cost 62% less than outbound marketing, but it also generates nearly three (3) times the number of leads. Therefore, content marketing is both super effective and cheap to run. The greater the quality of your content, the greater the chance of you marketing your product or service.
In fact, 72% of business-to-business (B2B) marketers claim they generate most of their leads through content. Therefore, if you think content marketing is a smart way to market your product, you are absolutely right. Of course, you need to understand how to create the right content that will help you to achieve your goals. Oh yes, you are right to think you need the right content marketing course that will make you an expert content creator.
Our Content Marketing Certification Course is here to help you create high-quality content that will put the spotlight on your business.
According to Netcraft’s June 2022 Web Server Survey, there are 1.2 billion websites on the internet. Unfortunately, less than 9% of online content receives organic traffic from Google searches. Leads Dubai Training content marketing training can make your content one of those that gets organic traffic from Google searches if diligently followed through and applied.
Every piece of content that gets organic traffic or ranks high on the search engine results page (SERP) contains the right keyword that correlates with the user’s query. In our content marketing training, you will not only learn how to get the right keywords to use for your content but also how to incorporate them into your content.
Knowing how to create quality content is not enough to create awareness or generate leads for businesses. There are several types of content which include blogs, listicles, e-books, infographics, videos, etc. If you don’t know which of them to use per time, you will not see the desired result.
Apart from knowing which content to use each time, it’s important to know the right platform to distribute your content. Sending videos to e-mail and newsletters to YouTube is not ideal. Most content marketing courses online only teach the basics of creating good content. More than getting a certificate in content marketing, all this and more is what you’ll learn in our content marketing course.
Content creation might be quite burdensome if you don’t know a few tricks. There are different online and offline tools that make content creation easy and unique. For instance, with infogram, you can create top-notch and engaging infographics and reports in minutes without any prior knowledge of graphic design. This content marketing course will provide you with all the tips and best practices you need to know to create your own highly engaging content easily.
At the end of the content marketing certification course, you’d have learned all you need to know about how to create content that will not only engage an audience but also retain them for a long period of time. Note that creating good content is not all there is to content marketing. Are you ready to become an expert content creator and a successful digital marketer?
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