What are the Chinese Advertising Options?
As the world’s second-largest advertising market, China offers vast opportunities. Some of the world’s largest companies are exploring China advertising options. They trust us with their marketing campaigns to deliver their messages and to target their existing and soon-to-be customers.
China is one of the fastest-growing and most promising markets in the world. The Chinese market is characterized by its constant evolution, and this is why it is essential to do some research before entering it in order to have the best ROI (Return On Investment).
The internet advertising market has been expanding at a double-digit growth rate in the past decade. You can the most popular platforms in terms of users.
Top 10 Chinese Social Media
Bring your Chinese social media presence to the next level. Successful social media campaigns rely on exciting, dynamic, and frequently updated content for viral growth. Read more about social media advertising in China.
- WeChat: Not Just the Chinese Facebook
- Sina Weibo: Twitter of China
- Tencent QQ: Popular Instant Messaging App
- Tencent Video: The King of Online Video in China
- Xiao Hong Shu (Little Red Book): Where Community Meets Cross-Border E-Commerce
- Douban: Lifestyle Discussion Platform
- Zhihu: The Quora of China
- Meituan – Dianping: The Chinese Versions of Yelp
- Toutiao: The Hottest News & Information & Entertainment Platform
- DouYin (TikTok): The Short-video App Taking the World By Storm
Paid Advertising on Baidu. It’s like the Google Search Engine
Considered the “Chinese Google”, Baidu is the most popular Chinese search engine and stands as the 5th most consulted website in the world. Baidu has around 60% of the market share, which means that more than half of the Chinese audience uses it to search the internet, just like we do on Google. To put it simply, Baidu is a step you can’t skip in China. You need to use Mandarin Chinese keywords in order to enhance your website’s traffic. Baidu is one of the strongest players in the Chinese advertising market.
Benefits of PPC In China
- Quick wins
- Measurable results
- Multiply revenue
- Reduce cost
Check more on China advertising options here
China Marketing Strategy. What are the Chinese Advertising Options
If you are looking to reach affluent new investors, the Pay Per Click campaign in China might be right for your business. Our years of experience have put us on the cutting edge of digital marketing, and our numbers prove it. There are several pros and cons of doing business in China or throughout Asia. Advertising Law in China is different, as your Chinese marketing agency can take care of that. Contact us for more details.
