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Is Advertising Your Business in Dubai Working?

Dubai is place with big brands of new products and services. This means there are big advertising spends to promote brands. Lets take a look at different types of advertising options available today. TV Advertising in Dubai, UAE Print Advertising for Newspapers Ads and Magazines Ads Billboard Advertising and outdoor signage ads Radio Advertising

Updated October 28, 2024 6 min read
Leads Dubai Leads Dubai
Advertising Business in Dubai

Advertising business in Dubai & UAE

The advertising business in Dubai is definitely working! Dubai is a place with big brands of new products and services. This means there are big advertising spends to promote brands. Let’s take a look at different types of advertising options available today.

advertising business in dubai Outdoor Advertising:
  1. Unipoles
  2. Bridge Banners
  3. Building Wrap
  4. Taxi and Bus Ads
  5. Magazines and Newspapers Ads
  6. Radio And Televisions Ads
  7. Flyers And Brochures Distribution advertising business in dubai

See some options for Advertising Business in Dubai.

1. Unipoles

Costs start from AED 90,000 per month up to AED 200,000 per month ( depending on the area you select )

The main purpose used for Branding

Eye catch and recognizing: 7/10

2. Bridges Banners

Costs start from AED 80,000 per month up to AED 500,000 per month

The main purpose used for Branding and promotions

Eye catch and recognizing: 6/10

3. Building wrap

Costs start from 200.000 Dhs per year up to 1,000,000 Dhs per year

The main purpose used for Branding

Eye catch and recognizing: 6/10

4. Taxi and Bus Ads

Costs start from AED 40,000 per month. Taxis run all over the city and RTA buses have fixed routes ( this is very cost-effective ) minimum quantity for taxi advertising is 50

The main purpose used for Branding, promoting services

Eye catch and recognizing: 10/10

5. Magazines and Newspapers Ads

Costs start from 3,000 Dhs per month up to 12,000 Dhs

The main purpose used for Branding, promoting services

Eye catch and recognizing: 7/10

6- Radio and televisions advertising

Cost starts from 10,000 Dhs per month up to 100,000 Dhs / depending on the number of ad spots you select

The main purpose used for: promote services

Ear catch and recognizing: - /10 Depends on the way they advertising

7- Flyers and Brochures distribution

Costs start from 3,000 Dhs up to 20,000 Dhs / depending on the number of the fliers, printing, and posting

The main purpose used for: promote services

Ear catch and recognizing: 9 /10 Depends on the way of the design and the services

LED Advertising services for outdoors and near petrol stations which has high visibility

There are 11 outdoor advertising options in Dubai

YouTube video

Outdoor advertising ideas.

When it comes to outdoor advertising in Dubai, location is everything. We got multiple locations right from Sheikh Zayed road to al Khail to the residential and industrial areas along multiple roads in Dubai, Abu Dhabi, and Sharjah. Airport road, Ittihad road, MBZ Road, and more. One should think of the visibility, the number of cars passing by in order to be able to reach the maximum audience. Furthermore, having responsive-based creative ads will go a long way. These ad spots are a high investment for the usual 2 weeks to 1 month as minimum durations.

A good creative that people will remember will make or break the campaign. At the same time, the message should be clear for people to remember long. One of the companies, for example, offers a virtual phone number system that you can place in the ad and tell people to give a missed call. The ROI of that outdoor advertising can be measured for a direct engagement ad campaign if you are looking for one. It also makes sense to run youtube video ads, search ads, and radio advertising in parallel to the outdoor advertising duration to get the maximum impact on multiple channels.

With Outdoor advertising options in Dubai, there are multiple formats that work. If your budget is not enough for outdoor advertising. Advertising on stations can be your best bet. They have many indoor and outdoor advertising options in trains the overhead panels for example are low-cost and effective advertising for people who are waiting to reach their destinations. There are also taxi advertising options which work great as they are all over the city with 3 side sticker ads. Then there are some airport taxi advertising options available too which target the tourist and new people in the city.

Advertising in Careem Taxi is also gaining popularity Sharjah Airport Advertising

  • Reach over 1 million people every month The outdoor advertising business in Dubai & UAE is great. A great deal of the ads you see is targeted directly at you because somehow you’ve tipped off an ad network that you’re shopping for a car, or just had a baby, or want to vacation in France. The problem is once they latch onto this information, they can’t let go. You might be interested in a car, but when you’re participating in a heated discussion in a book-club forum, you can’t be bothered with info on a lease deal. So again, you just tune out the advertising, which simply isn’t good news for the advertiser, nor for the middleman who is trying to sell you those ads.

Part of the solution is to run fewer ads so that the ones that are left on the page are more visible. The theory is that they’ll stick better in your mind even if you don’t click on them and generally will become more visible so that you do. Smart companies get this and have been trimming the number of ads you see. It hasn’t yet found the right pricing for those that remain to make up the difference, but this is unequivocally a move in the right direction.

advertising business in dubai

For the digital advertising business in Dubai, we offer the below services

We offer Advertising Businesses in Dubai and the entire UAE. Leads Dubai is a Lead Generation Company. We are also Google Ads Partner and do Social Media Management and Marketing.

We have partnered with some great outdoor companies that own amazing locations. If you want to get noticed and get some great awareness for your product or service. Get in touch. We will share with you the rate cards based on the locations. Bulk Deals often get further discounts. Get A Quote for your Business Now! Call +971 50 304 7470

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Mukesh Pandey
About the Author

Mukesh Pandey

Managing Director

Mukesh founded Leads Dubai in 2013 with one conviction: marketing should be measured in qualified leads, not impressions. Since then he has guided the agency through three platform shifts — from search-led campaigns to omni-channel lead engines and now AI-driven outbound — while keeping the team in-house and the work obsessively performance-focused.

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